Sunday, October 09, 2005

BizWeek article on Domestic autos

BusinessWeek has an article about problems facing Domestic auto companies. Not much new here, but a run down of the problems facing Ford and GM in the passenger car market (a lack of Boldness).

In other words, domestic models with a good fuel-economy story do exist. But if the rest of the car doesn't really break through with the mass market, it will be tough to capitalize. Dan Gorrell, the automotive partner with Strategic Visions, which does research on why consumers gravitate to different cars, is fond of saying, "Delight or die is what Detroit has to live by."
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